Customer Spotlight : Concordia Children’s Services

 

Concordia Children’s Services has been using Akubo since 2012.

 

What influenced your team to use Akubo?

Since Concordia was established in 1983, we had no technology to record the profiles of donors and as
well manage our interactions with them. As time passed by, we continue to grow, to include our growing
number of our donors, but it has been a challenge to make donor communication in place and working. Our founder initiated the use of Akubo as our first CRM technology.

 

 Were there any specific challenges that your team resolved after the use of a CRM software?

1. Unorganized data. The profiles of donors are only recorded in computer spreadsheet program
and saved to different hard drives.
2. No back-up of donor database – Our files that are saved to different hard drive get corrupted.
Now we are more secured as Akubo backs our data constantly and can be accessed on the cloud.
3. Not updated donor contacts. It is now easier and accessible to retrieve the donor contacts
anytime we need it.
4. Manual documentation. The Concordia team becomes more productive using Akubo, the time
and energy is saved for more important tasks.
5. Less client communication. With a more organized donor contacts and history of giving, we are
able to effectively communicate with them, recognize them and ask to renew their giving.

How did your team first learn of Akubo?

Our founder  initiated the use of Akubo to Concordia Team and he learned this from other NGOs using same
technology.

Tell us about a typical day for you and the team.

Our communications staff is in charge to record donor contacts weekly and submit data to the Executive
Director. Also, she constantly schedules birthdays and send greetings to donors. We use this program to
send our quarterly newsletter and email blast to all donors.

We have created 2 events in Akubo and did marketing.

How is the working relationship between your team and the customer support of Akubo?

It is excellent. The software engineers, especially Ms. Sandy, are very attentive to all our needs. In fact,
she often assisted us in drafting our newsletter in HTML format.

How far would you say has the organization gone since it began to use Akubo?

We have improved our donor communication using Akubo and this resulted to increased number of
donors and their giving.

Would you recommend Akubo to other NGOs/organizations?

Yes. Absolutely! In fact, Concordia has been introducing Akubo to other NGOs considering all benefits of
this program.

In what areas does Akubo need to improve? Or any features you would like or expect to see
in the CRM eventually?

We would love if Akubo could integrate mobile text blast since the easiest technology to communicate is through
use of smart phones.
Also, we would appreciate if they could  improve the feature where we can attach our official receipts when we send
our thank you letters.