Email Marketing is one of the most effective strategies in reaching out to clients and prospects. If you’re in the email marketing business, you ‘re under the constant pressure to think about spam traps, spam trigger words and anti-spam legislation. According to research conducted by ReturnPath, only 79% of emails sent by genuine email marketers reach inboxes of subscribers. But how? Well, even a small mistake is enough to send an email to the 9th circle of email marketing hell from an honest email marketer, causing significant, almost irreparable harm to the distribution of email and the credibility of the sender. So, here are the tips to avoid your emails being tagged as SPAM: DON’T BUY LISTS! We know acquiring recipients is a challenge to […]
Category: Tech
Did you know that you can set the visibility of specific contacts for each user? For example, a certain user in your organization need not to have access to some contacts. Setting your contact’s visibility for every users helps in securing their information from being accessed by prohibited users. How? In contact view, simply tick off […]
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Bug Tracking
by Carlos Resurreccion, System Administrator The only thing that is constant is change they say. So software systems likewise will require change over time due to changes in user needs, change in technology, or just because it’s not working right (i.e. buggy), among other things. The changes to the software need to be recorded or […]
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Introducing PH Geography
Out of the 80+ provinces in the Philippines, how many can you remember? If you can barely list down half, our newest app might just help you learn our lands better! We’re happy to announce the recent launch of its new educational app — PH Geography: Learn and Play Map, the third release under our Esturya for Kids series! […]